An effective public relations campaign needs more than just the occasional press release to be a success. A media kit, or press kit, can be a vital tool to help get your business name out there and li

Most small businesses have to deal with cash at some time or other. While people will often pay invoices with credit cards or cheques, there are still those who prefer cash. This can be difficult to k

Client review meetings. Fred gives some insight into the importance of having regular review meetings with your clients.
Fred is just one of the several members of the academic panel who will share th

Driving traffic to your website

It can

Key Performance Indicators (KPIs) are measurable values that provide an objective evaluation of how well  a business has performed in meeting it objectives.

KPIs can be as broad as g

Difference between a Good Advisor vs Poor Advisor.
Peter talks through the difference between good and poor advisors. As co-founder of the Exit Planning Institute (EPI), Peter knows the key traits and

Regardless of which advertising medium you select, the words you use to deliver the message are critical to meeting the following three objectives:

To promote awareness of your business.

To stimulat